EVOLUTION VERSUS CREATION, IS IT REALLY THAT COMPLICATED? A Christian Scribe’s Take on Current Events and Prophecy

Can we trust Jesus as our Savior and accept the evolutionist’s view that from a primordial mix of gases evolved the first living cell?

If we believe God gives us life after death, why is it a stretch to think God breathed life into us in the beginning? It seems illogical to me to imagine a concoction of gases spontaneously combusting into something called life. It seems even more incredulous to imagine molecules with enough intelligence to evolve into a higher form. If that were true, why don’t the “building blocks” continue to evolve into a super-human race?

Is not our belief that God “created man” in Genesis 1:27 as compelling as Romans 8:11: “And if the Spirit of Him who raised Jesus from the dead is living in you, He who raised Christ from the dead will also give life to your mortal bodies through his Spirit, who lives in you.”

And Job 38:2 states: “Who is this that darkens my counsel with words without knowledge?” As lofty as the evolutionist’s ideas, his words are without knowledge. Even with all the great discoveries since Aristotle and the advancements in genetics, scientists do not have the ability to create DNA. John 1:1 adds, “In the beginning was the Word, and the Word was with God, and the Word was God.” Not only is matter and energy needed to create life, but knowledge is essential.

Within every living creature, even in a tiny one-celled organism, the code of life is hidden. It is so intricately complicated that we cannot replicate it. Nature possesses the mystery of life, but it was given to it by the Creator.

Just as God will bless us (or damn us) with eternal life after we die, God gives us life here. Can a person accept Christ as his personal Savior and believe he is evolved from a lower life form? The concept seems contradictory and would ridicule God’s creation story in Genesis.

I envision the theory of evolution going the way of the dinosaurs. Science evolves and knowledge increases, but the Bible is unchanging. God’s Word is the same yesterday, today, and tomorrow. And I take comfort in the fact that some things don’t change. My beliefs are embedded in the cornerstone of salvation and not in the whims of science. Science doesn’t have the answers to the creation story and is unable to prove anything—except to disprove its own inconsistencies.

CONFESSIONS OF A CHRISTIAN, HOMESCHOOLING MOM: Devotional by Lorilyn Roberts

Leaves floating in the pool always signal the end of summer for me and the beginning of autumn. With fall comes my assignment of homeschooling Joy. While some days it’s a pleasure and other days a chore, I recently thought about curriculum in an unusual way. It reminded me of something funny years ago when I homeschooled Manisha.

In the fourth grade, she was given an assignment to set up a study schedule for the week—what subjects and how much time she should devote to each one. I chuckle as I remember her daily homeschooling curriculum: Reading, five minutes; English, five minutes; science, five minutes; history, three minutes; math, thirty seconds; lunch, one hour; and recess, the rest of the day. While that may have seemed like a great curriculum to Manisha at ten, I would hate to imagine where she would be today in her second year of college if I had allowed her to “go her own way.”

Last spring over Memorial Day weekend, Joy and I went to the Florida Homeschooling Convention in Orlando. It was a time of refreshment as I reflected on what we had accomplished over the past year and what I hoped to do for this next year. Upon arriving Joy and I quickly ate and hurried down to the exhibit hall, where I spent hours pouring over the books, curriculum, games, and “ideas” on display. Most of the venders return every year and there are always new ones to check out. This annual tradition encourages me to keep on keeping on for another year until God shows me it’s time to enroll Joy in traditional school. We just take homeschooling one year at a time.

Each year I assess Joy’s strengths and weaknesses and which curriculum (or non-curriculum) would work best for the following year. I have not used with Joy the same materials that I used for Manisha. Each of my daughters is unique, and as a homeschooling mom, it’s been a joy to tailor the curriculum to meet each of their specific needs. I have to admit, I have made mistakes. A couple of times I tried math programs which caused far too many tears. It required the unexpected expense and time of switching to something else. But I have never doubted God’s calling to homeschool, even as a single parent. I have been brought to my knees at times by the sheer burden and feeling of inadequacy. I could not do it without the Lord’s help.

But my heart’s desire to give my daughters the best that I can goes a long way in God’s provision. He makes up for what I lack. As I recall what Manisha wanted for a curriculum many years ago, in my finite wisdom, of course, I knew one minute of math a day would not prepare her for Algebra, and twenty-five minutes of English a week would not be sufficient to write a ten-page term paper on International Relations as a sophomore in college. We can chuckle at the absurdity, laughing because we know ourselves. Are we really any different?

In the broader context of life, reflecting on God’s great plan for each of us, do I know what His perfect curriculum is for me? Do I know what I need in His economy to become the person He created me to be? If God way back at the beginning of time had asked me to design my own curriculum, what would I have asked for? The human side of me would have said, “God, how about a little place on the beach with a pool, lots of books, and a Starbucks latte twice a day. I don’t want to cook, wash clothes, worry about car repairs, computers that crash, or anyone I love getting sick. In fact, give me a life where I never have to worry about anything.”

I know it’s not very “spiritual,” but if the truth be told, I don’t think anyone would ask for heartache. After all, we don’t have the mind of God. Our little thoughts are not like His. We long selfishly for a fulfilling life, to have our needs met, and to be accepted by others. The Bible is full of all the perils that accompany that mindset, beginning with Adam and Eve.

One of the courses in my life curriculum (which I never would have asked for) was working for twenty years as a court reporter. I never liked court reporting—the adversarial nature of it, the long, unpredictable hours, the fact that most of what I wrote was meaningless in God’s great scheme (who cares that someone found a cricket in a can of beans). Plus it was something I never wanted to do but circumstances willed it.

Sometimes life takes away our freedom to choose. Things happen. In those moments of doubting God’s best for us, we should cast our eyes on Jesus, who did the will of His Father and not His own. I “begrudged” those years until very recently, feeling like much of my working life was wasted. How many books could I have written during that time? I can’t say I was filled with discontent, but certainly upon occasion I have questioned, why didn’t God allow me to pursue writing at a much younger age? Why did “this” have to happen? You can fill in the blank with your own “this” and ask your own “why.” I have said to myself more than once, things would have been so much better if I had chosen “this” but couldn’t.

What better choices could there be than what my heavenly Father chose for me? Do I not trust Him completely? Does He not know the best curriculum to mold me into His image? Cannot my sorrows and loss be counted as gain for the kingdom of heaven?

Jesus tells us in John 15:7, “If you remain in me and my words remain in you, ask whatever you wish, and it will be given you.” Jesus gave this command to His disciples on the eve of His crucifixion. Little did His followers know what was about to happen. But Jesus knew if His words “abided” within their hearts, it would be sufficient to bring them through the dark days that lay ahead.

God has given us everything we need to equip us for His heavenly kingdom. Our curriculum has been chosen by the King of the universe. He molded each one of us from clay. He breathed life into us. He gifts us with talents and blesses us with hope and so much more than we deserve. He loved us so much He sent His only Son to die for us. No doubt His curriculum is vastly different from and better for my soul than anything I could possibly envision.

When I took my novel course in my Masters studies, I learned that one of the greatest novelists of all time, Charles Dickens, began his career as a court reporter. So I am in great company. Who knows how God will use those years down the road. After all, He is the great designer, craftsman, artist, and author.

God knows exactly what curriculum we all need to complete a doctorate in life and graduate Summa Cum Laude. And for each one of us, God lovingly designs the classes. I think a doctorate would fittingly describe the many difficult courses we must take to become everything He longs for us to be. And it will probably require—at least for me—more than thirty seconds of suffering, two minutes of patience, five minutes of sacrifice, and five minutes of prayer.

If we can cease our striving, our complaining, and slow down, God might just exempt us from a life class we would rather not take. “Godliness with contentment is great gain,” according to I Timothy 6:6; and that Starbucks latte, well, I do enjoy one upon occasion. Now, by God’s grace, I just need a teaspoon of patience and a tablespoon of love to enjoy another successful year of homeschooling.

REFLECTIONS ON OUR APPEARANCE ON ANIMAL PLANET

Having never been on television, it was a unique experience to see myself and my family on the screen. I looked way too old on high-definition TV (do I look that way in person?) At least the analog televisions didn’t show every wrinkle. Now I know why people spend so much time on make-up. Yeah, I know, vanity, vanity! They should have sent one of those miracle workers along with the cameramen and interviewers. I heard comments from my kids like, "That doesn't look like you." What is that supposed to mean?

There were also some scenes needed that weren't shot in Gainesville. I did a double-take when another woman appeared on the screen impersonating me. Where did she come from? And a lot of events were omitted for the sake of brevity. Really, I am not that paranoid about headaches—except my father and aunt died of a brain tumor. If you know that bit of information, my initial concern about Manisha’s head hurting makes more sense.

But I am thankful for the opportunity that Animal Planet gave my family to share the story and disseminate the information about the pork tapeworm in the brain. It is the most common parasitic infection of the nervous system in the developing world. Six percent of the population in Asia, Africa, and South America are infected. More knowledge about this condition will help doctors and the public to be aware of and prevent this sometimes fatal malady.

I also appreciate the time and effort of all those who were involved in Manisha's care, the filming of the show, and who helped to bless us with a successful outcome. I want to thank the family with the eight-year-old adopted daughter from Nepal who played Manisha in the reenactments. She was a real trooper. I want to thank Joy for allowing us to use her bedroom for Manisha's interview. And lastly, I want to thank Manisha for being willing to share her story on national television. Not every teenager has the guts to do that!

This whole experience has touched each of us in significant ways. Hopefully, you have vicariously shared in this journey on “Monsters Inside Me” and in my book Children of Dreams. May God receive the glory for His healing touch on Manisha.

If you want to read the full story, as they say, usually the book is better than the movie, please check out my book Children of Dreams, available at Amazon.com, Barnes & Noble, and your local bookstores. I am also available for interviews and speaking engagements within the Gainesville area (and maybe outside the area if I have the time).

If you missed the airing yesterday, “Shape Shifters” will be shown again on Animal Planet on August 31st at 8pm and 11pm. When it’s available on the Discovery website, I will post a link to the episode here.

My thought for the day: Life is too short–may we focus on the moment since that’s all we have and give it our best. No complaining allowed. Try it. And then thank God He gave you one more day. Life is a gift—share it.

MANY LESSONS FOR A LIFE WORTH LIVING: Devotional by Lorilyn Roberts

Every summer we have a nesting pair of birds set up residence in the birdhouse in our backyard. For many years, it was a purple martin house, though purple martins never used it. Great crested flycatchers found it and returned year after year. We knew they had arrived when we heard them in the trees. If they thought I was watching, they would fly away. Toward the end of the summer when the babies had fledged, the squirrels would move in and stay. When I took it down I found one large hole in the middle. The squirrels had remodeled the interior and the flycatchers had enjoyed a mansion for a home. 

I replaced it with a bluebird house in early spring last year. I wasn’t sure if we would attract any bluebirds. When I saw a scout checking it out a few weeks later, I thought we might get lucky. After all, the birdhouse is located on prime real estate, what I would consider Park Place on a Monopoly board. It has a bird’s eye view of our pool; the canopy of honeysuckles, red tips, cassia, and water oak; and a small flower garden of shrimp plants, milkweed, pentas, and philodendrons.

This spring, I took a peek inside the house. I knew I should buy a new one. The base it rested on was warped and it was only secured by a plastic bag tie, but I was busy and soon forgot about it.

The bluebirds arrived and began rebuilding their nest. I watched as they carried leaves, moss, and twigs into the hole. A few weeks later, the faint sounds of babies could be heard. I was excited once again to watch the back and forth ritual of the parents feeding them. However, when a few days passed and I didn't hear or see them, I became concerned. Did a predator get to them? I looked around the front yard to make sure I didn't see a dead bluebird.

I gave up the search when I saw the mother and father working on the nest again. They appeared to be undertaking a rebuilding project. Something had gone awry and they had started over.

Several days later I went out for my daily swim. When I glanced at the wooden house, I was greeted by two beady eyes staring out of the dark hole. They were much too big to be a bluebird’s. Surprised, I examined the front of it and noticed the hole had been enlarged. It was big enough for one determined squirrel to squeeze into, though it was a tight fit. She was scrunched down as she stared out. She had usurped the bluebirds and now considered it her home.

It would have been comical if I had not seen the birds bringing in nesting material the day before. But what could I do? I got in the pool distracted and concerned. Was the squirrel sitting on the eggs, or worse, smothering the babies?

After a while, I watched the male and female fly over to their nest. At the last minute, they halted their approach in midair. They backed up and flew over to a tree. It appeared they had no idea there was a squirrel inside their quarters. I was upset because the squirrel had the entire canopy in which to build her house.

I climbed out of the pool, grabbed the pole that I used for skimming the water, and angled it up to the birdhouse. The squirrel jumped out like she had been stung by a hornet. Wild eyes flashed as she scrambled past me, jumped from the fence into the thicket, and scurried off faster than a startled fish.

My job accomplished, I dipped back into the pool and swam to the far end. I hoped to see the bluebirds reclaim their territory, but they didn’t return. Perhaps they were waiting for me to leave. It was getting dark anyway, so I got out, dried off, and went back inside to change.

Then I heard Joy’s frantic scream, "Mamma, the bluebird house fell over."

“What?"

I ran out of the backdoor. The box was partially burst open lying on the ground. The squirrel broke the plastic tie when he scrambled out of the tiny hole. Or maybe the birds had returned and knocked it to the ground. The house was destroyed beyond repair. Some nesting material had fallen out of the sides where the wooden boards had separated. I peered through the hole searching for baby birds or eggs, but to my dismay, instead, there were two baby squirrels inside. I did a double-take because I expected to see baby birds. They were very small with no hair and couldn't have been more than a few days old.

Would the mother return? How could the squirrel have been using the house at the same time? The babies didn't appear to be hurt. At least they were moving around a little, as much as baby squirrels with their eyes closed can.

The nesting debris had cushioned the fall, though I wondered how so much “stuff” could fit into such a small space. We needed to figure out how to put the birdhouse back on the post. The base of it had rotted away and there was nothing to which we could mount it. I managed to force the sides of the box back together.

I set the house on the table by the pool and went out to the garage to find something we could use. Joy later told me she saw the mother squirrel return and leave. That was a good sign, I hoped, that she would come back. I found a roll of sticky blue tape that we had used to cover the windows during the last hurricane season. We could use a screw to latch it on the post and run the tape around the sides and underneath it.

Joy and I climbed on top of the wooden fence and took turns pulling off tape and wrapping it like a band-aid. When we finished it was nighttime and we went back inside to watch.

A bluebird arrived immediately, but he refused to go in. He just sat outside the opening. We got tired of watching the perched bird, and he was in the shadows anyway. I went to bed thinking about baby squirrels, feeling guilty for my part in the disaster. I wondered what I would do if the mother did not return.

The next day I kept an eye out for her, but the birdhouse just baked in the sun with no squirrel to be seen. By late afternoon I had to do something. I took Joy to the gym and went to visit a friend who takes care of orphaned animals.

I asked her if she would take them if I retrieved them. She reassured me she would. I ran home, climbed up on the railing once again, and brought the box down. I set it on the table and looked inside, but to my dismay, it was empty.

My friend said it was possible the mother might have returned that night or early in the morning. She explained that squirrels make several nests, so if one nest is overrun by ants or she is scared off, she has another one to which she can carry her babies.

I still felt sorry for the birds. I went to the store and bought a brand new bluebird house—one that a determined squirrel couldn't gnaw through. My neighbor come over later that evening and anchored it so it couldn't get knocked over again. My biggest regret was that I didn’t do it sooner.

Sometimes God paints pictures of life lessons that can have many meanings. If I was a bluebird, I would have doubted my ability to raise a family. Would I have the strength to try a third time?

If I was a squirrel, I would have learned it doesn’t pay to steal someone else’s home. I needed to build my own.

But God had a different message for me—things may not always be as they appear. While I was expecting bluebirds, God delivered squirrels. How many times have I been so sure of myself only to find out later I was wrong? And maybe, just maybe, God wanted me to dive into the pool, enjoy a swim, and let Him take care of the animals.

PARADISE FOUND: Devotional by Lorilyn Roberts

As a closed captioner for television, sometimes the news can be overwhelmingly depressing. As I look at the oil spill in the Gulf, the missing child in Portland, Oregon, and the ongoing wars in Iraq and Afghanistan, the world appears cruel and heartless. If it bothers me, as sinful as I am, I know it must grieve our heavenly Father.

Today I am reminding myself of the heavenly home that awaits me. While I can’t change the world I face each day, I can renew my thoughts and how I view the sometimes unexplained darkness. By allowing God to work on my heart through His Word, I can gain a heavenly perspective, lifting my spirit from the gutter that robs me of my joy.

Take a few moments and see what God is preparing for us. Our negative thoughts can be redeemed, helping us to live each day with renewed hope for a brighter future.

Revelation 21:4 says. “There will be no more death or mourning or crying or pain, for the old order of things has passed away.” 

This new order will follow the greatest war in the universe when God and his angelic warriors battle against Satan and his powers of darkness. Earth will be the battleground and man the prized possession. While the eternal battle wages on for the destiny of our souls, we can rejoice that Heaven is a real place—a place where our failures will no longer paralyze us; where perfect love will cast out fear, joy will abound in unceasing laughter, and unfettered peace will dwell forever. It is but one heartbeat away for those who believe in Jesus Christ.

On earth, we are locked in time, but heaven exists outside of time. Sadly, sin has tainted almost every aspect of our lives—the way we think, the way we live, and the curse, passed down from Adam and Eve, plagues every living creature. But in heaven, there is no sin. It is a place of unparalleled beauty. Think of the most beautiful place you have ever visited and it won't compare to the majesty of heaven. Heaven is an out-of-this-world kingdom inhabited by thousands upon thousands of people and angelic creatures. When we pass through heaven's gates, we will be clothed in spiritual bodies that will no longer be imperfect but eternally perfect.

Apparently, some saints will shine brighter than others, depending on their faithfulness to God, just as some stars appear brighter in the night sky. There will be rewards for our good works and for bringing others into the kingdom.

In heaven, there is no competition for food or toll for survival—even in the animal kingdom. Romans 8:22 says, “We know that the whole creation has been groaning as in the pains of childbirth right up to the present time.” 

The wolf and the lamb will feed together. Children will play with lions. The sound of crying will never be heard again. The old order of things that we are subjected to now will have passed away, and our afflictions and troubles will no longer be remembered.

It is never dark in heaven because the glory of God gives it light. The New Jerusalem will shine with the majesty of Perfection. The city will be built of pure gold, pure as glass. The foundations of the city wall will be made of precious gems and the twelve gates to the city of single pearls. Nothing impure will be able to enter the city. 

A river will flow from the throne of God, a crystal, clear, river called the River of Life. Within the city, there will be a Tree of Life which will bear a different fruit each month. Its leaves will be for the healing of nations.

Heaven, as portrayed in Revelation, also has many mysteries that are beyond our understanding. For example, the four winds who obey God and the four unusual creatures who unceasingly give praise to our heavenly Father. I wonder, what did John mean when he said the sky receded like a scroll? And where heaven is physically located is not revealed, but in Genesis 23:12, Jacob “had a dream in which he saw a stairway resting on the earth, with its top reaching to heaven, and the angels of God were ascending and descending on it.”

In Revelation 4:1, John sees an open door to heaven; and in Acts 7:56, Stephen said, “I see heaven open and the Son of Man standing at the right hand of God.” Because it is impossible for anything defiled or sinful to enter into heaven, it would have been impossible for anyone to go there if God had not provided a way. In Leviticus 26:12, God said, “I will walk among you and be your God, and you will be my people.”

Long ago Satan and his angels were cast down, and today we battle against these unseen powers of darkness. But through the Holy Spirit, we have a taste of heaven here. The Spirit whispers to us in our sleep, comforts us in our pain, and implores us never to give up. The Bible reminds us of the unwavering truth that even the rocks would cry out in praise to our heavenly Father if it were possible.

When Jesus hung on the cross, He said to one of the two thieves beside Him, “I tell you the truth, today you will be with me in paradise.” 

I take comfort in the fact that for the last two thousand years, Jesus has been preparing a place for those who believe in Him. I Corinthians 13:12 says we see through a glass darkly, but someday heaven will be fully known to us, even as we are known to God.

Someday heavenly music will permeate our ears. We will splash with joy in heavenly waters emanating from God's throne and walk on streets of gold. We will be reunited with those who have gone before us. We will feast at the marriage supper of the Lamb, and all those whose names are written in the Book of Life will see the face of God. 

What a glorious eternity awaits us. Let not the heartaches of this world discourage us from remembering the richness of God’s grace even here—found in Jesus Christ. God sent His only Son to die on the cross so that we might have eternal life in heaven. As Jesus said in John 16:33, “In this world, you will have trouble. But take heart! I have overcome the world.”

BOOK MARKETING: “A Christian Marketing Twist on an Old Concept,” by Lorilyn Roberts

As I continued to market Children of Dreams, make contacts, and converse with authors, I found I was not the only one walking this lonely road. There are many Christian writers out there with hopes, dreams and a passion for writing.

It is overwhelming to navigate the web and figure out where to spend money prudently to achieve the best results. There are boatloads of companies and individuals offering various packages. If you aren't discerning, you can quickly invest a lot of money in things that may give you exposure but not generate sales, and there is a difference. You can do a Google search of my name and easily pull up twenty pages. So, to be honest, I am no longer interested in exposure. I want to sell more books.

I tried many things to increase sales. I suspect many give up believing it’s too hard and too expensive. How many excellent books will never see the light of day? Even with lots of exposure, it's still tough to sell many books. Sometimes I think authors spend so much time writing and promoting their own books that it does not allow enough time for them to appreciate what others are writing. Finding the right balance can be elusive.

The idea of working hard to achieve your dreams resonates with my core beliefs that God rewards those who seek to glorify Him in whatever profession they pursue; and at the heart of glorifying God is hard work.

One of my favorite Bible verses is Colossians 3:23: “Whatever you do, work at it with all your heart, as working for the Lord, not for men.” You persevere, work hard to produce a product that others need or want, and eventually, if you are wise with the gifts God gives you, He will bless you.

With the downturn in the economy, it is increasingly difficult to market and sell books. The publishing industry across the board is hurting, but I believe the Christian market is suffering even more. The reality for Christian publishers is they must sell thousands of books to make a profit. If they don't succeed, they won't stay in business.

So when a mainline publishing company’s agent asks me, “How are you going to market your book?” I understand how important it is to assure him I can successfully market my book. Until recently, however, I was clueless about how I could do it effectively. So are many others, and that is something I hope to change.

Recently I listened to a well-known Christian author compare POD publishing to traditional publishing. He discouraged writers from going the POD route, claiming that a person who publishes a POD book is not really an author. I wanted to tell him that the way marketing is today, it's almost impossible for someone like me to get traditionally published—without a platform and a lot of money, neither of which I have.

I came away discouraged like I was a second-class author. It isn't enough to have a well-written book. The reality is, you could have a book as well written as Charles Dickenson’s Great Expectations and the world might never know about it.

I have read articles, blogs, excerpts, and books by unknown authors. There are some wonderful stories out there in cyberspace. That is not to say there isn’t mediocre writing also. But I want to help those Christian authors like me who have been inspired by God to achieve success. If God is all-powerful, and I don’t believe any Christian would deny that, He can get our books into the hands of those who will appreciate them and buy them. If anything, I think we tend to limit what God can do because our expectations are too low. We have an awesome God who is in the business of doing the impossible.

The other day I was on a Christian writers’ website. The blog mentioned how long it takes an unknown writer to get his book published by a mainline publisher—seven years. If I had dutifully followed the trail blazed by others before me, Children of Dreams wouldn't be out into the marketplace until I was sixty years old (ouch, that hurts).

I will compare that to my former husband’s educational experience. I put him through medical school which took four years. His residency following that took four more years. In eight years, he went from building bikes for minimum wage at Toys R Us to treating cancer patients making hundreds of thousands of dollars. If the medical system can accomplish that, surely there is something the Christian world can do to make that nine-year process go a little faster.

I am a single mother with two daughters. I’m employed full time as a closed captioner for television. I am taking online classes to earn my Masters in Creative Writing. I am the president of a local Christian writers critique group in Gainesville which meets once a month. I follow up with the attendees after the meetings to encourage them (we all need encouragement, even those who have “arrived”). I home school my youngest daughter who is eleven. We also have four neurotic cats and two wacky dogs.

Of course, the above activities don’t include the stressful job of living—paying bills, cooking, laundry, running my eleven-year-old daughter everywhere (she's a level eight competitive gymnast who spends twenty hours a week at the local gym), plus I am committed to a church, attend weekly, and am involved in a small, one-another group that meets once a week for prayer. I also try to swim laps every day at the Gainesville Health and Fitness Center (I want to be around for my grandkids). I am not complaining. God has blessed me with more than I could possibly do in my own strength.

My point is, in order to fit it all in, I must work hard, efficiently, and maintain an attitude that brings glory to God. Otherwise, I will receive the praise of man and not my heavenly Father. That's one reason I am reluctant to enter into book contests.

I believe Christian marketing is one of the most inefficient enterprises in existence. The way some of it is done now, I wonder if it’s working at all. Let me digress and make one more comparison, and then I will get on to my novel idea.

In February, I received an invitation from Steve Harrison to enroll in a class, “How to Make Your Book an Almost Instant Best Seller and Sell Tons of Copies—Even if You're a Marketing Novice.”

Steve Harrison is a guru in internet marketing. He occasionally will have a free webinar where he will have a guest on promoting some aspect of writing or marketing. I had attended a few in the past—I like free things, especially when I don’t have to go anywhere—and so I signed up for this one.

The guest on his show was Peggy McColl, an author who has had many bestsellers. I listened to the seminar and was intrigued. She explained how anyone can take any book and make it a bestseller on Barnes & Noble or Amazon by following a few prescribed things exactly. It didn’t have to be a new book. It could be an older book. It could be fiction. It could be nonfiction.

Most of my books have been sold on Amazon so this was attractive to me (I was never able to get Children of Dreams in bookstores even though I paid money to provide a restocking expense if any books were returned).

What impressed me most about her Bestseller Coaching Program, however, was she guaranteed success if you followed all the steps in her program. I had told myself (and God) I would no longer pay for any marketing programs unless they came with a guarantee—literally. This program came with a one hundred percent guarantee.

Enrolling in the Bestseller Coaching Program is not cheap. It cost me $2,500. I would have to sell a lot of books to recoup the money, but if I sold enough books to make Children of Dreams number one, that would make me a bestselling author on Amazon. I figured I would do whatever was required to make it work. If I failed, then I would get my money back.

I was in the middle of my screenwriting course in February, March, and April (I just turned in my last assignment a few days ago), so I knew it would have to wait a little while, but the guarantee ran for a year. That also sounded good, so I signed up for it.

There were many others participating in the Bestseller Coaching Program, and we had a group that agreed to be mentors to each other as we launched our books. I have received emails from some of them, and I asked since I had not started my campaign, “How is it going?” Everyone responded saying the hardest part was getting people to support their “campaign.”

Let me explain a little bit about how the Bestseller Coaching Program works. The idea behind it is you have a launch date, and you direct people to Amazon or Barnes & Noble to buy your book. You do this basically in two ways. First, you get Joint Venture Partners to promote your book through an email to their clients on the day of your book launch. The idea is to have everybody know about your book and buy it on the designated date. You add value to those buying your book by having partners that will be willing to offer bonus gifts during that 24-hour period.

The basic premise of the program resonated with what I knew worked.

My parents owned a small map company in Atlanta. Each summer they would solicit orders for the new Aero Atlas to be published in the fall. Customers could buy the book map at a discounted price until September when the price would increase, so it created a sense of urgency. If the customer wanted to receive his new map at the discounted rate, he had to buy it within the timeframe given.

Each client was contacted individually—the emphasis being on customer service. I spent several summers as a teenager working in the business, making phone calls, and encouraging each customer to buy at the lower price, ensuring he received his updated map, emphasizing how many new streets had been added. Surely he wanted to locate his customers efficiently without wasting precious time and gas. That would increase his profit margin.

Fast forward about thirty years. I provide closed captioning for television. One of the channels that I captioned until recently was QVC. QVC is the guru of home shopping and it has its own network. The Q stands for quality, the V stands for value, and the C stands for customer service. One of QVC’s most successful marketing strategies is the “Today’s Special Value.” 

Each day QVC presents a product at midnight. I used to caption the 12 to 1 a.m. time slot so I saw it routinely in action. The Today’s Special Value is a spoofed-up, brand-spanking-new product that will make your life easier, better, or something you believe you can’t live without.

Sometimes it is jewelry. At other times it is clothing. Many times it is electronics—the newest gadgets in cameras, TVs, or computers; or maybe it is a kitchen product (yes, I bought a bunch of kitchen absurdities).

But besides presenting an excellent product (you must have that to start with; as a Christian, we shouldn’t accept anything less), there are several other factors that enable QVC to sell hundreds or thousands of a particular item in a short span of time.

First, there is a sense of urgency. The tagline could be something like, “You shouldn’t wait or it might sell out. Then you won’t be able to purchase it.”

Oftentimes it’s a version of something you can’t get anywhere else. Perhaps a new style purse, for example, that might be in an unusual or different color; maybe it is a two-for-one pineapple slicer. There are many variations on this concept.

Another example would be the Keurig coffee maker I bought. They added in extra K cups worth about $20 as well as some other online freebies (which I never bothered to get). But the extra K-cups were used and I felt like I received a lot of value for my money.

That is what we want to create when we sell something. We want the buyer to be convinced he has gotten a bargain. The only catch is he has to buy the product when we want him to buy it.

I would be amused when QVC had the cleaning experts on. They loved their mops and microfiber pads about as much as I loved my Bible; and passion sells. As authors, if we can’t be passionate about our words and willing to market our book with that much zest, then maybe we should find something else to do.

There were many occasions when QVC devoted a significant amount of time to something I could have cared less about—maybe the newest version of a popular screwdriver or wrench. Of course, I would rather be captioning baseball anyway, but by the end of the presentation, I would be embarrassed to admit how many times I was cajoled into buying something I never knew I needed.

While not everything in the above examples applies to selling a book, the concept does. I knew Peggy McColl’s Bestseller Coaching Program would work if enough Joint Venture Partners could be brought on board. I’ve had several conversations with authors who have launched their Bestseller Campaign and the one comment I’ve heard is it's very hard to get people to help you. Some don’t see the value. Others are busy and don't respond back.

I surmised this might be the weakest link in the marketing program. One author told me for every twenty people she contacted, she received one response. That means to convince two hundred people to partner with you on your book launch, you would need to contact four thousand people.

As I thought about this, I remembered a comment a Christian author recently made to me: Writing is done alone, but you can't get anywhere in this business as far as publishing without help from others. It's impossible.

God did not intend for us to be loner Christians. He wants us to be involved in a church and reach out to others as part of the Body of Christ. The Gospel of John tells us, as paraphrased in a song by Jars of Clay, “They will know we are Christians by our love.”

Fast forward ten years. While the John 3:16 Marketing Network is no longer active, the concepts still work. I believe it’s harder now only because there are so many free books available. 

I recommend offering one or two free books to encourage readers to buy your other books. In my experience, books in a series work the best. Offer the first book for free, and charge for the remaining books in the series. Then find like-minded authors in similar genres and promote each other. 

A great website that does a lot of the hard work for you is https://bookfunnel.com/ I have used it several times. For a minimal amount of money each month (there are different levels), you can join with many authors on book promotions. Other features on the website make it an excellent marketing tool for any indie author. I do not receive any remuneration for my endorsement. I just know from personal experience it works.